In a vibrant celebration that blended competition, creativity, and culture, Red Bull Egypt hosted the Red Bull Tetris Egyptian Qualifiers at the Boom Room, Open Air Mall in Madinaty, Cairo, transforming the space into a living, breathing world of Tetris.
The event wasn’t just about gaming, it was an immersive experience that showcased how esports can go far beyond screens and scoreboards, with “el waili” Music, an official F1 simulator, and free Red Bull Mocktails.
The night brought together influencers, gamers, and friends of Red Bull, all gathered to witness the excitement of competitive Tetris unfold live.
After intense rounds and electric energy from the crowd, player “Black Tiger” emerged victorious, securing his place to represent Egypt at the Red Bull Tetris World Finals in Dubai, where he’ll compete against champions from across the region.
But this event was about more than just the game. Red Bull Egypt turned the venue into a playground of fun and creativity, filled with Tetris-inspired figures, mini games, a bar serving Red Bull mocktails, and even a Red Bull official F1 simulator that gave guests a taste of high-speed adrenaline.
Every detail reflected Red Bull’s signature flair for turning competition into celebration, where everyone, gamer or not, could find their own way to play.
The Red Bull Tetris Qualifiers highlighted a growing truth about esports in the MENA region, that it’s not just for players anymore.
Esports events have evolved into complete entertainment experiences that capture the imagination of young audiences, bringing people together through energy, creativity, and shared passion.
Through this event, Red Bull continues to cement its footprint in the MENA region, using esports as a gateway to connect with younger audiences in ways that feel authentic, modern, and fun.
Red Bull’s investments in Esports reflect a larger trend, one where global brands recognize the power of esports not only as a competition, but as a cultural movement reshaping how communities engage, celebrate, and create together.
