Yalla Group Limited, the largest social networking and gaming company originating from the MENA region, has set its sights firmly on Saudi Arabia as it prepares to open a new regional headquarters in Riyadh.
The announcement came during a strategic meeting in Beijing, where Yalla’s leadership met with His Royal Highness Prince Faisal bin Bandar bin Sultan Al Saud, Chairman of the Saudi Esports Federation and the Arab Esports Federation, alongside His Excellency Abdulrahman bin Ahmed Alharbi, Saudi Arabia’s Ambassador to China in a meeting that symbolized much more than expansion it represented the merging of ambition, technology, and the Kingdom’s long-term vision for a digital future.
The new headquarters, scheduled to open in the first half of 2026 at Roshn Front, places Yalla Group at the heart of one of the fastest-growing digital markets in the world. Riyadh’s transformation into a regional powerhouse for gaming, content, and entertainment has created an ecosystem where companies like Yalla can not only scale but shape the new digital culture that millions of young Saudis engage with every day.
Yalla’s expansion is not merely a corporate move, it’s a strategic alignment with a country that understands the power of digital communities. Saudi Arabia is home to one of the youngest, most tech-savvy populations in the region, and its appetite for modern entertainment continues to push boundaries.
By placing its regional headquarters in Riyadh, Yalla signals its commitment to building platforms that speak the language of this new generation. The company’s deep understanding of local culture has long shaped its success, allowing it to create products that feel native, relevant, and connected to the way people in MENA communicate and socialize online.
Inside the new headquarters, Yalla Group will create a central hub for Saudi-focused operations, developing localized gaming content, strengthening partnerships, collaborating with the Kingdom’s rapidly growing community of developers, creators, and industry innovators.
It will also give the company an invaluable advantage: real-time insights into Saudi consumer behavior. These insights will fuel the next wave of Yalla’s platforms and help introduce new services tailored to the aspirations of local users. Beyond that, the hub is expected to generate new employment opportunities and nurture rising Saudi talent, contributing directly to the Kingdom’s economic diversification.
Saudi Arabia’s leadership has welcomed Yalla’s move with enthusiasm. Prince Faisal emphasized that the Kingdom is rapidly establishing itself as a global center for gaming and digital innovation, and Yalla’s decision to base its regional headquarters in Riyadh is a testament to international confidence in the country’s digital economy.
He highlighted that the new office will expand opportunities for Saudi talent and support the goals of Vision 2030, which aims to build a vibrant, forward-thinking digital society anchored in creativity and technology.
For Yalla Group, this moment marks a new chapter, one that goes beyond business growth and touches on cultural impact. As Saifi Ismail, President of Yalla Group and CEO of the Riyadh headquarters, put it, the new office represents the company’s long-term commitment to Saudi Arabia’s evolving digital landscape. He emphasized that Yalla aims to work closely with Saudi talent and partners to refine and expand its offerings, ensuring its platforms not only entertain but bring people together, spark connections, and strengthen the digital communities that define today’s social experience.
With Riyadh as its base, Yalla Group stands ready to deepen its role in the Kingdom’s digital evolution, connecting people, powering creativity, and helping shape the future of entertainment across Saudi Arabia and the wider region.
